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Web Design and Development
10 Steps to Building a Successful Website in 2025
september 9 2025

10 Steps to Building a Successful Website in 2025

Creating a website is not just about design or code—it’s about aligning business goals with user needs and building a digital presence that performs. Here are 10 essential steps to guide you through the process.

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Web Design and Development
The Difference Between a Custom Website and a Template Website
september 9 2025

The Difference Between a Custom Website and a Template Website

Creating a custom website and building a website using templates are two approaches that differ significantly. A custom website is developed from the ground up and is highly tailored to the specific requirements and needs of the client. In contrast, a template-based website is built on an existing design template, which is then adjusted and modified to fit the client’s needs.

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Web Design and Development
Who is a UX Web Designer?
september 9 2025

Who is a UX Web Designer?

The main role of a UX web designer is to create, analyze, design, and optimize the user experience. Their work is most crucial in the initial phase of a project, where data is first collected and then used to design the website itself. This stage is a key step not only for the graphic designer but also for the copywriter and the web developer. The primary responsibility of a UX designer is to determine what steps a company should take to achieve its goals while ensuring customer satisfaction.

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september 9 2025
Web Design and Development
Want a Faster Website? Try WebP format

Want a Faster Website? Try WebP format

According to marketing influencer Krista Neher, the human brain can process visual information up to 60,000 times faster than text. Images therefore play a key role — they add aesthetic value to a website, enhance credibility, and encourage visitors to stay longer. However, they also come with challenges. High-quality visuals usually take up more data space and can significantly slow down page loading, which directly impacts both user experience and SEO.

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september 9 2025
Web Design and Development
What Is a Wireframe and Why Is It Useful in Creating a Website?

What Is a Wireframe and Why Is It Useful in Creating a Website?

Wireframing is the process of creating a sketch of a website—it reflects a rough outline of how the layout should appear and which elements the site should include. In the web development process, it allows us to focus on the potential functionality of the website and helps identify issues that could hinder its actual operation.

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